Diana T-shirts

About the company

DIANA Company was founded on April 30th, 1991, starting with a grocery store. In 1996 we opened our first factory in Râmnicu Vâlcea. A small meat factory with but fully aligned with the most modern production lines in Europe.

DIANA is today one of the top slaughterhouses in Romania, also occupies an important place among the meat producers, with 100% Romanian capital.

The freshness and quality of the meat, as well as the recipes used in the preparation and production of meat products, have undoubtedly attracted consumers looking for reliable products close to the taste of authentic Romanian dishes.


The philosophy of the company has been built from the beginning on key concepts: family, quality and perseverance. The founder of the company, Dumitru Crăciunescu (1958-2014), considered DIANA’s employees and clients as an extension of his family, and the business decisions he had taken have always reflected this vision.

The main objective of our company is to assure the quality and safety standards of our products. DIANA has won consumer’s confidence also by implementing food quality and food safety management systems and subsequently by the recertification of them. As we speak DIANA is certified to ISO 22000: 2005 (Food Safety), ISO 9001: 2008 (Quality Management) and holds the highest standard of IFS Food (International Food Standard) standard agreed by Food Business Forum “within the” Global Food Safety Initiative.” Over time, the company has maintained these certifications, constantly seeking to adapt to new customer requirements and align with the highest standards.


DIANA meat products are offered to customers both through traditional trade, modern trade and also through DIANA’s own supermarket chain that counts currently 54 units.
We also pay special attention to the social and philanthropic aspects of the community, assuming commitment and being actively involved in the community life.